Are you looking to get paid to blog? You can achieve this point, but it definitely takes some work on your part. Just because you have the drive to start your own blog does not mean that you will automatically start making money blogging. Knowing what to do and when to do it helps. Whether you’re a new blogger or you have been at it for a while you should consider becoming a influencer marketing blogger with Socialix.
Boost your Income by Becoming an Influencer Marketing Blogger with Socialix
Not sure what influencer marketing is all about? No problem. Influencer marketing is a form of marketing wherein the focus is placed on specific individuals rather than the target market as a whole. It identifies individuals who have influence over potential buyers, and focus mainly on consumer markets where users influence each other offline and word of mouth communication is prevalent. Simply put, influencer marketing is a type of marketing that focuses on using key leaders to drive a brand’s message to the larger market.
As the world has shifted to social media, consumers look to fellow consumers to inform their purchasing decisions. They now look to each other and at their favorite personalities for recommendations. Brands look to collaborate with bloggers for greater advertising opportunities, while bloggers look to the various brands for some type of compensation, albeit, monetarily or through a various product, or shout out. Influence marketing presents an opportunity for brands to leverage the power of word of mouth at scale that consumers already follow and admire.
What brands should you work with and what brands should you not work with? You need to be careful here. People expect brands to talk with them rather than at them. An influencer marketing blogger can collaborate with brands to spark organic conversations in an area of the bloggers interest. Likewise, brands can partner with influencers who are a snug contextual fit for their product. Influencers are an “opt-in” network. Their audience chooses to follow their blog or Twitter handle, thus engaging their audience to hear about the topic being discussed. Hence, the need for a contextual fit.
When a brand aligns with an influencer, not only do they bring their audience, but they also bring their audience’s network, as well. Preparing for working with brands is important, as well, by viewing the brand’s media kit and their website traffic.
Securing brand deals can be tricky also. You can reach out directly to different brands, but in doing so, be original and don’t use any cookie-cutter language, be genuine and authentic. When you first begin your blog, many bloggers use this method to get their foot in the door to establish their site in the blogging world. It is also recommended that you work with a network like Socialix. At first, you may not receive many invitations to collaborate with a particular brand; however, persistence counts and the more articles and/or reviews you write, the greater following of your blog and the more invitations you will receive.
Socialix is the next generation sponsorship platform that makes it easy for bloggers and social media influencers to be paid for doing what they love. They match influencers with relevant and rewarding sponsorship deals.
Through Socialix, you can find powerful and relevant influencers that want to speak about your brand.Brands search the database of bloggers and social media influencers and quickly identify the best ones to engage, which are sorted and filtered by more than 20 different data points, including metrics for blog traffic, social following, klout score and more.
Socialix is a perfect blend of creativity and technical wizardry, and has deep roots in digital advertising, social media and technology. They are the perfect people formula for running successful influencer campaigns. The benefits of joining the Socialix network include a secure environment, pre-funded offers, screened advertisers, and third party support to name a few.
Through Socialix, brands are upfront with their expectations and spell out their rules and regulations for posting. If you meet those requirements, you are then free to apply to write the review and/or article. The brand will then notify you if you are selected to prepare the article. The majority of brands that I have worked with in the past require you to submit your draft for approval prior to authorizing the publication of your article. Either the brand will offer suggestions for modification of your draft, or they will approve the content. If the latter is the case, you would then publish the same to your blog. The best practices of writing sponsored posts for the individual brands include how often you write for that brand, as well as writing a well-informed and comprehensive article. Of course, in doing so, you not only will receive future invitations, but you also profit in advertising your blog.
Obviously, you love blogging, but remember that it takes time to grow a strong successful blog where you can earn a living. It will not happen overnight. However, through Socialix you can trust the offers you receive and can feel secure in knowing you will be compensated for the assignments you complete. Additionally, different brands will begin to know your work, what they can expect from their influencer marketing bloggers such as yourself, and will invite you to complete other offers, as well as more frequently. Begin your influencer marketing blogging career with Socialix today.
If you are going to blog, it’s great to make a video to get your goals across without writing a whole lot. An effective video can be done different ways, it’s up to you to decide. Live action or animated? Which works best for your business?